top of page

Information quality of health business websites

Personalise your health website with a customer user experience to motivate anyone at any age to improve their health and energy levels. Designs communicating information about health can help viewers avoid ineffective treatments and connect them with better solutions. You can direct consumers with intuitive user navigation to see the value of including products or services into their lifestyle.

Get the most from your website with a web developer who uses well-researched information, in-trend healthcare marketing strategies and intelligent web user interface design. As a customer looking to manage a health-related website, improve the trending of quality in healthcare websites. Focus on visual structure, relevant information and user friendly design by understanding the important elements of digital health websites.

UserX navigation with intuitively designed tools for consumers

to seek better health behaviours

Customising your website to communicate with customers shows you are willing to partner and build trust with them. User driven healthcare websites, when intuitively designed are more successful. They use scientific knowledge, experience and logical reasoning to create a digital website path. This helps them make decisions by accurately positioning health information. Consumers can use the information to predict the consequences of changing certain behaviours. Websites designed for users to seek essential information on health-challenges or concerns while matching them with products or services increase customer engagement and purchasing..

Health tools such as persona matching, health calculators, product galleries, comparison tools, competitive audits, service blueprints, journey maps and ecosystem modelling can help people make these informative decisions.

Elements to consider when choosing a quality designer to make a healthcare website are:

Essential website design

Distinguish your website from others, show brand ownership to communicate your business purpose with all the essentials to generate customer leads.

Content completeness

Web Content Accessibility Guidelines (WCAG 2.0)

Legal requirements

Reputable and credible


Devine, T., Broderick, J., Harris, L. M., Wu, H., & Hilfiker, S. W. (2016). Making Quality Health Websites a National Public Health Priority: Toward Quality Standards. Journal of medical Internet research, 18(8), e211.

Kirkpatrick, A., O Connor, J., Campbell, A., & Cooper M. (2018, June 5). Web Content Accessibility Guidelines (WCAG) 2.1.

National Center for Health Statistics. Chapter 17: Health Communication and Health Information Technology. Healthy People 2020 Midcourse Review. Hyattsville, MD. 2016.

Sbaffi, L., & Rowley, J. (2017). Trust and Credibility in Web-Based Health Information: A Review and Agenda for Future Research. Journal of medical Internet research, 19(6), e218.

Tao, D., LeRouge, C., Smith, K. J., & De Leo, G. (2017). Defining Information Quality Into Health Websites: A Conceptual Framework of Health Website Information Quality for Educated Young Adults. JMIR human factors, 4(4), e25.

Featured Posts
Recent Posts
Follow Us
  • Facebook Basic Square
  • Twitter Basic Square
  • Google+ Basic Square
bottom of page